23 Instagram Tools to Connect with Shoppers

June 26, 2017 | SEO Services
Instagram is a platform for inspiring images. For businesses, it can be a good place to convey a brand's story and connect with consumers. Here is a list of tools for ... ...read more
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Will Amazon’s Brand Registry restrict marketplace sellers?

June 26, 2017 | SEO Services
There are two types of Amazon sellers. Both can be successful. The first type is a reseller of other brands. This is a highly competitive type of selling with very small profit ... ...read more
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Will Amazon’s Brand Registry restrict marketplace sellers?

June 26, 2017 | SEO Services
There are two types of Amazon sellers. Both can be successful. The first type is a reseller. These businesses resell other brands. This is a highly competitive type of selling with ... ...read more
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How I manage email spam

June 26, 2017 | SEO Services
We all receive email spam. The longer our businesses exist, the more we spam get. So how should we deal with it? All businesses should have policies and procedures for dealing ... ...read more
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Contagious Content Marketing: How to Give Your Content Viral Potential

June 26, 2017 | SEO Services
For some marketers, going viral is the holy grail of content marketing. It's easy to see why. You put out content, people organically start sharing it, and it takes off until you've racked up millions of views. Millions of brand impressions without a penny in paid promotion. You can't blame marketers for chasing that particular dragon. That said, it's important to get one thing straight: “Going viral” is not a content marketing strategy. It'
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What I’ve learnt from millennials and baby boomers

June 24, 2017 | SEO Services
In the past nine months, I've had three event-management interns — two millennials (the generation born 1981-2000) and a baby boomer (those born 1946-1964) — work with me at My ... ...read more
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Imgix C.E.O. on Real-time Image Optimization

June 23, 2017 | SEO Services
Images are vital for ecommerce. Images on a home page, category pages, and campaign landing pages — they all help engage shoppers. But here's the challenge: Are you optimizing those ... ...read more
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6 Tips for Managing an SEO Team

June 23, 2017 | SEO Services
Whether your search engine optimization team is in-house or at an agency, staying in touch with what they're working on is critical. A team left to their own devices may ... ...read more
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Digital Marketing News: ROI Acronyms, Google Ranking Factors and Twitter’s New Look

June 23, 2017 | SEO Services
The Hipster's Guide to ROI [Infographic] Marketing lingo has expanded and with all of the acronyms, it's hard to decipher and differentiate combinations of letters. This infographic will show you the most common acronyms and esoteric language related to marketing ROI, giving you an explanation of what they are and why they matter. (LinkedIn Marketing Solutions Blog) SEMrush Ranking Factors Study 2017 Google ranking factors constantly updates w
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To Prevent Software Failures, Use Automated Testing

June 22, 2017 | SEO Services
The larger your ecommerce store grows, the more complex the software behind it becomes. Even if you outsource your store development or use a hosted platform, this complexity will affect ... ...read more
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